Attorney General Bonta
OAKLAND – California Attorney General Rob Bonta today announced a $15.5 million settlement against Rent-A-Center, one of the nation’s largest rent-to-own companies, for violations of state consumer protection laws relating to unlawful leasing practices and deceptive marketing. An investigation into Rent-A-Center’s “kiosk” business that operates out of traditional retail stores found that the company used an inflated “cash price” for products that was 15% higher than the retail price, potentially costing consumers hundreds of extra dollars, among other violations. As part of the stipulated judgment resolving the Attorney General’s investigation, Rent-A-Center will be required to comply with significant injunctive terms to deter future misconduct, pay $13.5 million in restitution to California consumers, and pay $2 million in civil penalties
Today’s judgment will substantially reform Rent-A-Center’s Preferred Lease business model and deter future misconduct with extensive injunctive terms, including:
- Cash Price Markup: Rent-A-Center is prohibited from charging a cash-price markup. The cash price must match the price advertised to the customer by the retailer;
- Returns: Rent-A-Center is prohibited from preventing or limiting customer returns in any way;
- Marketing: Rent-A-Center must clearly and conspicuously disclose that its Preferred Lease program is a rental-purchase transaction. Rent-A-Center must also provide each customer with a “Know Your Rights” document informing consumers about various key terms of their rental-purchase agreement;
- Employee Training: Rent-A-Center must train employees regarding the Karnette Act generally as well as the specific injunctive terms in the settlement;
- Monitoring and Reporting: Rent-A-Center will be required to prepare annual reports for the Attorney General describing its efforts to comply with the settlement for three years; and
- $15.5 Million Payment: Rent-A-Center must provide $13.5 million in restitution to the tens of thousands of Californians who entered into contracts containing the 15% upcharge. Rent-A-Center must also pay $2 million in civil penalties.
Customers who rented merchandise from Rent-A-Center through its “kiosk” business located inside traditional retailers are eligible for restitution. Eligible individuals will receive a notice at their last known mailing address